CMOtalk/Next is the new network for tomorrow’s CMOs. Grow, be inspired, and gain knowledge alongside fellow marketing and communications professionals.

As a member of CMOtalk/Next, you’ll easily connect with your peers. Additionally, you gain free access to all exclusive content and events, including the CMOtalk/Next Dinner—an event you certainly won’t want to miss.

The criteria of CMOtalk/Next:

This community is dedicated to the ‘next leaders’ in marketing: executives with at least 8 years of experience at top advertisers or scale-ups, who hold budgetary responsibility and actively contribute to the field through publications or keynotes. A positive attitude and a willingness to contribute to the community are essential.

It is also important that you or your organisation does not primarily consult or sell advising and marketing services to marketers. Employees of agencies, contract workers and marketing vendors are therefor excluded.


If you are eager to learn more or wish to express your interest in joining CMOtalk/Next, please do not hesitate to reach out to Sabine, our community director. She will be delighted to provide you with additional details and keep you informed about our progress.


  • Annual CMOtalk/Next Dinner.
  • Inspiration Day focused on the hottest topic of the year.
  • VIP visits to leading companies and their CMO’s.
  • Learn from and thrive with CMOs from the CMOtalk/Community.

€595 p/y

* Early Bird price ends July 1st


Become a member for only €595/year (excluding VAT) if you subscribe before July 1st, 2024. Regular price is €695/year.
Don’t miss out on this early bird offer!

*Please read our Membership Conditions for CMOtalk/Next to find out if you qualify.


CMOtalk/Next offers a unique platform where you can directly engage with today’s Chief Marketing Officers (CMOs). This connection provides a rare chance to seek advice, dive into complex topics, and discuss future trends directly with industry leaders.

The platform breaks down traditional barriers, enabling meaningful exchanges and professional growth. It’s a space where direct questions can be asked, fostering an environment of learning and networking unlike any other.

With CMOtalk/Next, professionals gain direct access to the insights and expertise of top CMOs, accelerating career development and expanding networks. It’s a unique opportunity to engage with the minds shaping the marketing world.


Ralph Rijks

Ralph Rijks

CMO at HelloFresh

As a CMO, I strongly believe in the power of collaboration, inspiration and knowledge sharing. CMOtalk/Next offers a unique opportunity for current and future CMOs to learn from the best in the field. Without a doubt, I recommend CMOtalk/Next as a valuable step in the career of any marketing leader.

Boukje Taphoorn

Boukje Taphoorn

Chief Marketing & Sustainability Officer at bol

The biggest trend in marketing now is, of course, AI. Another trend worth following is the evolution of influencers marketing. Influencer marketing is transitioning from huge numbers and large followers to more micro-influencing, peer-to-peer connections, with a smaller follower base, with a focus on more authentic stories.

I endorse this CMOtalk community because I love the conversations this community facilitates. I enjoy connecting with other CMO’s who often encounter the exact same problems and opportunities. Having a good conversation with someone outside your company and discussing how you are dealing with challenges often bring new insights. CMOtalk facilitates a strong network within the community.

Ard Bossema

Ard Bossema

CMO EMEA & America’s Asahi Group

For me personally, CMOtalk is THE way to talk to a diverse group of highly experienced marketers about our profession, exchange experiences and be inspired about the latest trends and developments. Above all, it is also very nice to see each other on a regular basis. Klaas and his team have been very successful for several years in bringing together a high-quality group of beautiful people and this is reflected in the commitment of everyone. I am therefore convinced that CMOtalk/Next can have the same function for future marketing directors. Come and join us!

Johan van der Zanden

Johan van der Zanden

Albert Heijn

Among professional networks, CMOtalk stands out as my preferred choice. Each gathering feels like an informal yet enriching meetup with close friends. The events are both casual and enjoyable, providing valuable inspiration through engaging content and the presence of top colleagues in the marketing field. Listening to the podcast during my commute and participating in network events always gives me an energizing boost.

Johan is Senior Vice President of Marketing & Communication at Albert Heijn. In 2022, he was honoured as the Sponsor Personality of the Year, and in 2023, he was named CMO of the Year.

Bas Verheijen

Bas Verheijen


CMOtalk stands out to me because of its practical approach to addressing real-world marketing issues. The blend of formal and informal interactions in this community provides a unique platform for learning and collaboration. It’s inspiring to share and gain insights from peers who are equally passionate about driving marketing excellence. Whether through events, podcasts, or networking opportunities, CMOtalk consistently energizes and motivates me to push boundaries in my role at HEMA.

Bas Verheijen is Chief Customer Officer at HEMA, overseeing marketing, product design, and format development. Under his leadership, HEMA has seen significant growth and innovation. Bas values CMOtalk for its dynamic and insightful discussions that connect top marketing leaders facing similar challenges.

Yvonne Nassar

Yvonne Nassar

Head of Marketing & Communication at Van Gogh Museum

In addition, it is an energetic, informal network. It’s great that the community is now expanding to a new group for novice marketing leaders.

CMOtalk brings marketing executives together and repeatedly puts current marketing dilemmas on the agenda, high-quality speakers and an open conversation about concrete next practices.

Caroline van Turennout

Caroline van Turennout

Director Marketing & E-Commerce at Zeeman

The new CMOtalk/Next network is an excellent initiative to inspire and develop promising marketing leaders in their knowledge and leadership. I highly recommend this.

In recent years, CMOtalk has developed as an important community for marketing executives, which I personally enjoy using.


CMOtalk has become a household name in the marketing industry over the past few years. More than 100 CMOs from reputable companies have engaged in conversations with Klaas Weima in the award-winning marketing podcast CMOtalk and the eponymous radio program on BNR Nieuwsradio. In this podcast, they share their knowledge and vision on various hot topics. But also during the many exclusive events, CMOs dive deep together. This results in refreshing ideas and valuable insights.